Practice question · Sort into groups
Sort each real-world price into its strategy.
Groups: Skimming · Penetration · Price discrimination
- Streaming service offers 1€ for the first three months
- Airline sells the same seat cheaper five weeks early
- New console launches at 599€, drops to 399€ in year two
- Museum charges students half price
Hints
- Ask whether the price moves over time or differs between buyers.
- One strategy starts high and steps down; another starts low deliberately.
Show the answer
Skimming: New console launches at 599€, drops to 399€ in year two
Penetration: Streaming service offers 1€ for the first three months
Price discrimination: Museum charges students half price, Airline sells the same seat cheaper five weeks early
Why
Skimming steps down through buyer layers over time; penetration buys adoption with low launch prices; discrimination charges segments differently at the same moment.
Practise Pricing Strategies
The app has 6 more questions on this lesson, and keeps your place in the course. Business I is free to start.
More questions on Pricing Strategies
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