Practice question · Estimate
In Rogers’ bell curve, set the slider to the percentage of the market in the two majority segments combined (early + late majority).
Estimate on a scale from 0% (0) to 100% (100).
Hints
- Each majority is one standard deviation: 34%.
- .
Show the answer
68 (answers within ±3 count)
Why
, two-thirds of any market is majority, buying on peer proof rather than vision. The glamour is at the curve’s edges; the revenue is in its middle.
Practise Social Change and Environment
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