Practice question · Multiple choice
An energy firm advertises a wind farm producing 0.3% of its output while lobbying against emissions rules. What distinguishes this from genuine CSR?
Hints
- Compare two numbers: the advertising spend and the wind farm's share of output.
- Then look at what the lobbying is asking for. Does it point the same way?
Show the answer
B. The communications budget exceeds the substantive commitment
Why
Genuine commitment shows up in capital allocation and political activity, so the tell is proportion and consistency rather than the mere existence of a green project. Scale alone would not condemn it, a small first project is how transitions start; contradicting it in the lobbying budget is what does.
Practise Corporate Social Responsibility
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