Turning Numbers into Judgments
Financial statements are data; analysis turns them into decisions. The tool is ratios — relationships between statement items that reveal what raw numbers hide.
Liquidity ratios — can the firm pay its short-term bills?
The current ratio includes inventory; the quick ratio strips it out because inventory might not sell quickly. A current ratio of 2 says: for every euro owed within a year, the firm has two in short-term assets. A quick ratio below 1 warns that without selling inventory, the firm can't cover its obligations.
Solvency ratios — can the firm survive long-term?
Debt-to-equity measures leverage; interest cover measures whether operating profit can service the debt. An interest cover of 3 means the firm earns three times what it owes in interest — comfortable. Below 1.5, lenders start worrying.
Profitability ratios — is the firm earning enough?
ROE (return on equity) tells owners what their capital earned. ROA (return on assets) tells managers what the asset base produced. The gap between ROE and ROA is the leverage effect: if the firm borrows at a rate below ROA, the extra debt amplifies ROE — until it amplifies losses instead.
DuPont decomposition breaks ROE into three drivers:
A firm can raise ROE by earning fatter margins, generating more sales per euro of assets, or using more debt. DuPont tells you which lever is doing the work — or which one is dragging.
No ratio means anything alone. Ratios need benchmarks: the same firm over time (trend analysis), competitors in the same industry (cross-sectional analysis), or targets set by management or lenders (covenant analysis). A current ratio of 1.2 is excellent for a supermarket and dangerous for a shipbuilder.
The ratio families
| Family | Question | Flagship ratio |
|---|---|---|
| Liquidity | Can it pay this year's bills? | Current ratio |
| Solvency | Can it survive its debt load? | Debt-to-equity |
| Profitability | Does it earn its keep? | ROE |
| Efficiency | How hard do assets work? | Asset turnover |
Tip: A ratio alone is a number; a ratio against a benchmark is a judgment. Always compare against the firm's own history and its industry peers — a current ratio of 1.1 is alarming for a manufacturer and routine for a supermarket.
Common pitfall: Applauding a high ROE without opening the DuPont decomposition. Leverage inflates ROE mechanically — a mediocre business with heavy debt can out-ROE an excellent one, right up until the interest bill arrives in a bad year.