Business I / Demand and Elasticity
Practice question · Multiple choice

A linear demand curve has a constant slope, yet demand is elastic on its upper half and inelastic on its lower half. How can elasticity change when the slope does not?

Hints
  1. Write the elasticity formula and note which terms are not the slope.
  2. A €1 rise on a €2 item and on a €200 item are the same absolute change.
Show the answer

D. Because elasticity is a ratio of percentage changes

Why

Slope is absolute and elasticity is relative. The P/QP/Q factor sweeps from large to small along the curve, which is why total revenue peaks exactly at the midpoint.

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