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Research Techniques

Experimental Design

Psychology I 237 words Free to read

Establishing Causality

A true experiment is the only design that establishes causality: showing that changing one factor genuinely causes a change in another. The researcher achieves this through manipulation.

TermRole
Independent variable (IV)The factor directly manipulated by the researcher
Dependent variable (DV)The outcome measured to see the effect
Control groupThe baseline group receiving no treatment
Confounding variableAn uncontrolled factor that might explain results

Random assignment gives every participant an equal chance of entering the experimental group or control group. This randomization spreads hidden differences evenly, ruling out confounding variables.

IV manipulatedDV measured\text{IV manipulated} \to \text{DV measured}

Experimental Rigor

Several safeguards protect findings from bias and error. Operational definitions state precisely how abstract concepts are measured to ensure replicability.

A placebo controls for psychological belief in a treatment. A double-blind procedure hides group assignments from both participants and staff, protecting against experimenter bias where researcher expectations subtly alter data.

SafeguardWhat it Guards Against
PlaceboPsychological expectancy effects
Double-blindParticipant expectations and experimenter bias
Operational definitionAmbiguity and poor replicability
Common pitfall: Assuming any two-group comparison is a true experiment. Without researcher-controlled random assignment, a study is merely a quasi-experiment and cannot establish strong causality.
Experimental Design

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Research Techniques